"Over the weekend Policy Exchange (PX) published some very important polling. I've summarised it over at ThinkTankCentral. The YouGov/ PX findings show that Conservatives can win the argument about poverty because on many key issues voters side with our party's instincts."
- Just Deserts? Attitudes to Fairness, Poverty and Welfare Reform
24 April 2011
Just Deserts? examines public attitudes towards fairness, poverty and welfare reform. What do we think “fairness” is? Extensive new research finds British voters believe that fairness is about getting what you deserve, not about equality.